C.A.L.L. 2018 Presenter Schedule

9:00-9:15
Welcome!
C.A.L.L. Planning Committee

9:15-10:15
Keynote Presentation
Dr. Michael Stephens
San Jose State University, Tame The Web
Emerging trends and technologies are changing the way we live and learn. Libraries can play a key role in this future. Imagine the evolving hyperlinked library as a creation space, community space, anything space. Libraries of all kinds serve as formal and informal creative classrooms, supporting learners by employing emerging strategies in learning and engagement. These include: play, collaborative exploration of ideas and technologies, and other innovations. The library as classroom requires inspired and insightful management that can do those things and more. The library as classroom also requires well-trained, user-focused staff who understand how people of all ages can learn socially. What does this future look like going forward as we encourage learning everywhere as a means for transformative change for ourselves and our users.

10:15 – 10:30
Break

11:15-12:00 – Sessions 1 A/B
1A) Visual Literacy – from Fake News to Fair Use
Emily Barney
Chicago-Kent College of Law
Finding and evaluating images requires a different skill set than traditional research. My degrees in art education and library science and additional experience in photography and social media marketing have given me a unique background to address visual literacy and the impact it has on media literacy. As “Technology Training and Marketing Librarian” at Chicago-Kent College of Law, part of my job is to create and locate visual materials to support faculty research and communication, set up websites, and manage social media accounts. I’ve also worked with law students to help them consider the most effective visual communication strategies they can use in the courtroom or with clients. Effective illustrations make messages more persuasive and memorable, but in our image-saturated society we know they can also be used to distort facts or manipulate an audience. I’ll discuss media literacy issues with evaluating visual elements for ethical communication, accuracy, origin, image rights, and more. I’ll also highlight my favorite resources and search strategies to find better results and include copyright and licensing information in your research process.

1B) Use Your Words: Tips on Being an Articulate Advocate in Your Work and Community
Marge Loch-Wouters
Loch-Works Consulting
Have you ever said, “She/he/they just don’t get what I do!”? or wondered why peers or members of the public disregard you or are not understanding your plans, services or initiatives? Our ability to express ourselves about our work can have a positive effect in preventing common misunderstandings – and frustrations. The power to use words well helps you become a strong and articulate advocate. We’ll explore some easy strategies to become more effective advocates not only within our work environment but also in our professional communities of practice and with our public in the communities we serve. By creating a stronger network of advocacy and understanding, we can more easily accomplish the important work we do in our libraries. Hands-on practice included!

12:00- 12:45
Lunch

12:45 – 1:30 – Sessions 2 A/B
2A) WISELearn: Leveraging Open Digital Resources (and a Pathway to Support that Work)
Kaye Henrickson
CESA 4
Open Educational Resources (OER) are teaching and learning materials that reside in the public domain or have been released under an open license. These resources may be used free of charge, distributed without restriction, and modified without permission. Now more than ever, districts are considering developing their own openly licensed core instructional materials, implementing OER reviewed by the WISELearn OER Project, or adapting resources reviewed using the same methodology. As a result, there is a great need to collaborate on resource adaptation and development, share ideas, define best practices, and champion effective and efficient distribution and implementation of resources using the WISELearn content repository tool. How do we support this work? WISELearn OER Innovation Grants (up to $10,000) are now open to Wisconsin districts, consortia of districts, CESAs, and state non-profit professional associations to support the work of authoring and building digital content collections. Come learn about OER, grant requirements, and how to apply NOW.

2B) Parenting Connections: Your Library as a Resource for Families of Children with Special Needs
Maria Dietrich, Hedburg Public Library
Jeni Schomber, Beloit Public Library
One of the many challenges for parents of children with special needs is connecting with strength-based support in their community. The 21st century library goes beyond our basic definition of literacy and expands this concept to provide crucial educational experiences to parents in order to transform them into stronger advocates. The Parenting Connections initiative designates libraries as a vibrant hub where caregivers of children with special needs can connect with local and regional resource providers. Each month the Beloit Public Library and the Hedberg Public Library provide a workshop for families that promote family stability. These workshops are designed by partner organizations, drawing on their expertise, to share information on relevant topics such as behavioral strategies, parental self-care, and supported decision making. Learn how this partnership began, how to replicate it at your library, and how to utilize community partnerships to build diverse programs for children with special needs.

1:30 – 2:15 – Sessions 3 A/B
3A) Beyond Advocacy: Getting What You Need with Better Marketing
Cole Zrostlik
River Falls Public Library
Solve problems, build relationships, and do less work with strategic digital marketing. Harness the enthusiasm of your most loyal library users (and use your strengths) to attract a broader audience to your programs, learn about free tools for online advocacy, and find out how to translate real-life community connections, data, and personal observations into a digital strategy that will engage patrons and save you time, energy and worry.

3B) Collaborating to Create Information Literate Communities: A Case Study with WiLS Regional Meetings
Sara Gold
WiLS
Bringing together people from different library types in similar geographic areas is an excellent way to get conversations started and connections established. WiLS conducted regional meetings in six locations around Wisconsin in the months of October and November around the topic of information literacy. We will share recurring themes as well as successes and challenges faced by k12, public, and academic librarians and staff as they work to establish curriculum, programming and relationships within their internal and external communities.

2:15 – 3:00
Closing
Apples and Oranges: Comparing the ACRL and AASL Literacy Standards
Cynthia Halter, La Crosse SD
Teri Holford, Murphy Library
The Association of College Research Libraries (ACRL) and the American Association of School Librarians (AASL) recently published new information literacy standards. The curiosity to compare them is an itch that two La Crosse librarians, an academic and school librarian, decided to scratch. During this presentation, we’ll have a brief historic glance at the concept information literacy and how it grew to an urgent international awareness, and look at the both sets of new standards before coming together as a group to spot any commonalities, differences, how they might compare, and what it means to us as librarians from different fields of librarianship.